Social Bookmarking Tips For You

Whether you are a newbie or a veteran in social media, it's always good to get new social bookmarking tips. We're talking about a field which doesn't belong to the sciences, and therefore does not have one correct way of going about things. So no matter how much experience you have, it's always important to keep investigating what other say about social bookmarking.

Something I always like reminding people of is that social bookmarking works in many directions. If you just focus it with one objective in mind, you will be missing out on the great possibilities it can offer you and your business.

The most common mistake business owners make is to see social bookmarking sites as mere platforms where they can post all their news and hopefully get some extra traffic. My view is that if that's your point of view, you are missing out on some good things.

First of all, you're not taking advantage of the social bookmarking sites themselves. By not participating actively in them, commenting and getting feedback from other users, you're not engaging people in your activity and therefore are only getting a fraction of the traffic you could be receiving. People like involvement and forming part of a community. If a business owner also takes part in that community, albeit not in a pushy way, they love it. What do I mean by not being pushy? Do not try to sell them stuff. If you give out useful and knowledgeable information, they will know that when they want to buy, you are the person to go to. If they don't want to buy yet or are not sure and you try to sell a product, you won't be a member of the community, just an annoying advertisement.

But that is not all. By not participating in these kinds of communities, you are also guilty of not studying the market and learning from user experience. If you think you know everything about your market, sorry to say it, but you are wrong. If you are sure that you don't know everything about your market, take this social bookmarking tip from me: these sites are great places to start or continue learning. Find your niche on them and join the conversation.

And when I talk about forming communities, take into account that part of these communities can tend to shift from one platform to another. That means that if you are helpful enough on Digg or Reddit and your product is good enough on your own site, you can grab a number of regular users on the one community and bring them to your site, making them loyal clients. This only has benefits: not only will you boost your revenue, but you will also be less vulnerable to changes in Google algorithm which might bring your position way down, as has happened recently to a number of businesses.